Now accepting founding families

An education advisor who actually knows your child.

Ask anything about their learning. Send photos of homework or school letters. Get answers that are specific to your kid — not generic advice. Birch keeps watching and comes back when it spots something worth knowing.

Free for founding families. No app to download.

Parent reading with child

Built for parents at international and bilingual schools in

Madrid Amsterdam Zurich Geneva Lisbon Singapore Dubai

Parents care deeply — but they're guessing.

Most schools send weekly updates. Most parents don't read them — not because they don't care, but because reading the newsletter doesn't tell you what to do. By the time you find out something needs attention, the window to help has usually closed.

"My daughter said 'duh' instead of the letter D. I had no idea if something was wrong."

Parent of a 4-year-old, bilingual school

"His teacher said he's struggling to focus. I don't know if I should be worried or wait."

Parent of a 6-year-old

"He's switching schools next year and I don't understand the new curriculum at all."

Parent preparing for a school transition

How it works

An advisor in the app you already use.

1

Tell Birch about your child

Age, school year, languages at home and school, anything on your mind. Two minutes. No app — just a Telegram or WhatsApp conversation.

2

Ask anything, anytime

"Is this normal?" "Her teacher said X — should I worry?" "What should I do about reading?" Birch knows your child's context and gives you a specific answer, not a list of links.

3

Send photos from school

Homework sheets, school letters, report cards — snap a photo and send it. Birch tells you what it means for your child specifically.

4

Birch keeps watching

Over time, Birch notices things and comes back to you: "I've been thinking about what you mentioned..." — like having a really good teacher friend who actually follows up.

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Birch
online

Tuesday, 8:47 AM

She got a note from school about "phonemic awareness." What does that mean?

8:47

BIRCH

At her age and stage, phonemic awareness means hearing individual sounds in words — not reading yet. Her teacher is checking whether she can hear that "sun" starts with /s/.

The next step is blending — putting sounds together. That usually clicks around 5–6. Nothing to worry about. If you want, try saying a word slowly at bath time and see if she can guess it.

8:47

Two days later — unprompted

BIRCH

Something I've been thinking about — you mentioned his teacher flagged focus and attention. One thing that often gets missed: visual tracking difficulties can look exactly like attention issues. Worth asking if the problem is worse specifically during reading.

If yes, a behavioural optometrist (not a standard eye test) would be the right next step.

10:23

Everything a knowledgeable friend would tell you.

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"Is this normal?" answered

Ask anything. Get a real answer grounded in child development — not generic search results or parenting forum anxiety.

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School Decoder

Send a photo of homework, a school letter, or a report card. Birch tells you exactly what it means for your child — and what, if anything, to do.

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Proactive insights

Birch doesn't wait for you to ask. It notices things over time and comes back: "I've been thinking about what you mentioned..." Useful information, delivered when it's relevant.

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Built for bilingual families

Birch understands multilingual home environments and schools. Advice that accounts for both languages — not one, not neither.

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Transition support

School switch coming? New curriculum or methodology? Birch gives you a timed preparation plan so you're ready, not catching up.

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No app to download

Lives in the messaging app you already use. Telegram or WhatsApp. No account, no dashboard, no friction.

Who it's for

For parents who want to do more than hope for the best.

Birch is for parents of children aged 4 to 8 — the highest-leverage window in early education. The years when parent involvement matters most, and good information is hardest to find.

It's especially useful for bilingual and multilingual families, and parents at international schools navigating multiple curricula and languages at once.

You don't need to be an education expert. You just need to show up — and have someone to ask when something comes up.

An advisor who knows your child.

We're launching with a founding group of families. Free, no commitment.

Free for founding families. No app. No commitment.